Whether you are looking for the latest information on mobile games, the best new MMORPG, or the most interesting esports news in Vietnam, there are several outlets to read. This article will provide a brief look at some of the most important information from recent gaming news and events in the country.
Mobile game users have increased 48%
Compared to other regions, Vietnam’s gaming market is booming. According to data from ironSource, a leading advertising market intelligence firm, mobile game casino trực tuyến users have increased 48 percent in the country. This makes Vietnam one of the fastest growing mobile gaming markets in Southeast Asia.
Vietnamese gamers place unusually high value on the user interface (UI) of their games. They prefer games that are related to the Three Kingdoms or Kung Fu. Many popular multiplayer online games were developed by Chinese studios.
Most mobile game users play a session that lasts about three hours. However, men are more likely to play a session that lasts 90 minutes. They also prefer to play mobile games during their lunch breaks.
Gamers are also more likely to multitask while playing. The three most popular multitasking activities are chatting online, watching TV, and waiting.
Millennials spend an average of 48 minutes playing games each session. Compared to other age groups, millenials are the most prolific in-app mobile gamers in Vietnam. They are also the most likely to play more than two hours a day.
COVID-19 has more upsides for game publishers
Despite the ad hoc quarantine policies and dearth of a gastronomical sort, the gaming industry isn’t prone to the aforementioned malady. As such, it is a veritable proving ground for the most innovative of games and their respective marketing triumvirs. In fact, the illustrious lions share of this year’s revenue is derived from games, including mobile, console and tabletop titles. The aforementioned slew of titles, along with a bevy of game studio partners, are paving the way for a new era of gaming excellence. While the competition is stiff, GAMOTA’s track record speaks for itself. Having garnered accolades for its game releases over the past 8 years, GAMOTA has the enviable honour of being the first mobile gaming studio to win the coveted GameDev trophy. As such, it has cemented its position as the country’s premier mobile gaming studio. The company’s impressive library of award-winning titles can’t be beat when it comes to quality and quantity.
Casual 3D MMORPG is an easy fit with the Vietnamese market
Despite its modest size, Vietnam is one of the largest mobile gaming markets in the world. In fact, the country boasts 20 million gamers, roughly one quarter of which are mobile aficionados. This makes it a prime market for Western game developers.
The country has a thriving mobile gaming community, and it is estimated that the Vietnamese smartphone is used for gaming about 2.5 times per day. The country has a thriving gaming ecosystem, with approximately 350 million mobile app downloads to date. Its annual growth rate is 87.7%, making it the fastest growing gaming market in the region. Mobile games account for about 60% of the revenue generated by smartphones in the country. Despite this impressive feat, the country is still largely untapped, and Western game developers should be on the lookout for opportunities to enter this emerging market. Fortunately, the game industry in Vietnam has plenty of smart, tech savvy, and well-educated individuals who are ready to take the leap.
Esports and GAM are part of the vanguard for a new generation of gamers
Despite the fact that eSports and GAM are part of a new casino trực tuyến generation of gamers, they are still rooted in traditional media. The industry is a socio-cultural phenomenon enabled by digitization. Despite the fact that the industry may be perceived as a billion dollar industry, its numbers may not reflect its true value.
Several media organizations are investing in eSports. Turner Broadcasting System, ProSiebenSat.1 Media, and Turner Broadcasting System are among the first. These organizations have committed to eSports in recent years. However, outside forces can potentially stifle the dynamism of the eSports industry.
As the eSports industry evolves, the ecosystem changes. The eSports ecosystem has moved from global to local. The media environment has changed as well. In order to promote the growth of the eSports community, organizations are adopting a location-based franchise model. The model eliminates the promotion/relegation model and promotes community growth.
As the eSports industry continues to grow, it may be time to reconsider its media management. The industry is providing valuable research in this area. However, the current climate limits its ability to make these observations.